About Orenda

The Native American Iroquoi tribe used the word “Orenda” to describe the mystical force  present in all people that empowers them to affect the world and to effect changes in their own lives. It is our objective to help people and organizations to rediscover this force within themselves. That is why we call ourselves Orenda.

Orenda works in tight collaboration with Stratex. Stratex is a fast-growing tech start-up that started developing a web-based WFM software program two years ago. With their proven and innovative algorithms and a user-friendly interface they are capable of forecasting production processes with 95% accuracy.

We believe in organizations as a force for change. That is why we’ve developed a way to make to invest in your sustainability goals for the long term with the money you save by optimizing your processes in the short term.

Our Team

AdJan Brouwer

Is a human capital-, change- and business-consultant. He believes an organization should inspire people to bring out the best in them and to have an impact.

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Judith Manshanden

Is a psychologist, TEDx speaker and author of the book “Tijd voor Nieuwe Zaken”. She believes that being connected to yourself, to others and to your environment brings out new opportunities in business.

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Arshad Shamsi

Is a catalysts for change and certified happiness coach who believes every human was put on this planet with a unique purpose. His purpose is to help people find this unique gift and match it with the true purpose of organizations.

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Why work with Orenda?

We strive for the highest quality of our services, so you can make the transition from profit to purpose in a way that lasts. That is why we attach great importance to the development of measurable knowledge and results.

Research based interventions

All our interventions are based on the results of research we conduct among Dutch companies. This enables us to provide you with optimal and substantiated guidance in the transition from profit to purpose.

Measurable results

With our advanced tooling based on artificial intelligence and big data, we are able to measure your progress and give substantiated advice on which next steps you can take to make the transition from profit to purpose

Knowledge leadership

Besides the fact that we’ve written one of the leading management books on the transition from profit to purpose, we have all made the transition in our own lives. We believe that our personal experiences can help you beyond any theory.

Our Book

Our book ‘Tijd voor Nieuwe Zaken’ describes our vision on change. It is a compact and readable guide to finding your purpose and implementing it in your organization. For everyone who would like to work in a purpose-driven and sustainable way. ‘Tijd voor Nieuwe Zaken’ offers insight in a new paradigm and the new way of working that comes with it.

We are proud of our Customers